| Channel | Sessions | % of Total | Bounce Rate | Avg Duration | CVR | Revenue |
|---|
Step-by-step conversion funnel showing drop-off rates at each stage. Data aggregated across all traffic sources for the reporting period.
| Funnel Stage | Sessions / Entries | Drop-off | Drop-off Rate | Stage CVR | Cumulative CVR |
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| Advertorial | Sessions | Sales Page CTR | SP Rate | Initiate Checkout | IC Rate | Purchase | Purchase Rate | Overall CVR |
|---|
| CVR Scenario | Projected CVR | Projected Conversions | Change in Conversions | Projected CPA | CPA Improvement | Projected Revenue |
|---|
| Page URL | Sessions | Bounce Rate | Avg Scroll Depth | CVR | Revenue | Revenue/Session |
|---|